What Does AI Think Your Brand Does?

1 min read By Austin Nemcik
  • ai brand perception
  • promptseed
  • ai prompt testing
  • inconsistent brand messaging
  • ai description accuracy
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What Does AI Think Your Brand Does?

You know what your brand does.
Your users probably know what your brand does.

But what about ChatGPT?
Claude?
Gemini?

In 2025, it’s no longer enough to ask “How are we described on Google?”

You need to ask:

“What does AI think we do?”

And more importantly—is it accurate?


Step 1: Ask the Engines Directly

Start with simple prompt testing:

  • “What is [Brand Name]?”
  • “What is [Brand Name] used for?”
  • “What kind of tool is [Brand Name]?”

Run these on:

  • ChatGPT
  • Claude
  • Gemini
  • Grok

You can automate and compare these inside PromptSeed.


Step 2: Evaluate the Response

Ask yourself:

  • Is the model’s description accurate?
  • Is it specific or generic?
  • Does it capture your differentiators?
  • Is it using current language or outdated phrasing?

If the response is vague or off-brand, your visibility in AI answers may be hurting you more than helping.


Step 3: Fix the Source

The model didn’t hallucinate from nowhere.
Your messaging might be inconsistent, unclear, or buried in jargon.

Update your:

  • Homepage copy
  • Meta descriptions
  • Product summaries
  • Feature breakdowns

See how to fix inconsistent messaging for more.


Step 4: Re-Test and Track Change

After you update your content, test again.
Did the description change? Improve? Stay the same?

PromptSeed lets you compare versions of the same prompt across time and engines.


Bottom Line

If AI is introducing your brand to users, you’d better make sure it’s saying the right thing.

Try PromptSeed today and ask the question that matters:
“What does AI think we do?”

What Does AI Think Your Brand Does?